Episodes

Tuesday Nov 26, 2019
Make your merchandise personal for BIG return on investment
Tuesday Nov 26, 2019
Tuesday Nov 26, 2019
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This week's call is packed with PURE GOLD. Yes... you can create a very personal experience for your fans with creative merchandise and packaging and it doesn't cost nearly as much as you might think!
Check out the podcast here https://youtu.be/x7Ilx3sTuJs
-Topics Covered
match the professionalism of the music with the package
"hand made"... what can you do?
should feel beautiful
eco friendly
what to do when you are only doing a small amount of business per release or event
print on demand is not always the best way to go
does not have to be expensive
including stickers, lyrics, additional CDs, links to PDFs, friendship cloth bracelet
your own audio "behind the music" audio
podcast radio show "making of..." of your record
commentary CD
your last CD or EP
Use your imagination
Mainstream artists won't do this... will set you apart
Huge value is in being someone approachable
Barcodesinc.com for free barcodes

Thursday Nov 21, 2019
Ranking Iron Maiden's Ten Best Songs
Thursday Nov 21, 2019
Thursday Nov 21, 2019
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Check out the podcast here : https://youtu.be/Gvq4cz5FWu4
Today's show is guaranteed to raise some eyebrows and probably some tempers too. This week we will rank Iron Maiden's ten best songs. This could get ugly! Featured Loudini Artists:
KAATO Lou Lombardi Fist Fight in the Parking Lot Albany Down
Topics include:
-the list
10.When the Wild Wind Blows
9.Killers
8.Wasted Years
7.aces high
6.hallowed be thy name
5.Number of the Beast
4.Run to the Hills
3.The Trooper
2.2 Minutes to Midnight
1.Flight of Icarus

Monday Nov 18, 2019
The meaning of Metallica's "Nothing Else Matters"
Monday Nov 18, 2019
Monday Nov 18, 2019
Want to learn to rock like Metallica? Check out Jam Play HERE: http://affiliates.jamplay.com/idevaffiliate.php?id=4369&url=862
Like what we do? Show us how much we mean to you by supporting our Patreon Page. Just $5/month would be a HUGE help, plus you get some cool perks! Check it out here: https://www.patreon.com/loulombardi
check out this video podcast https://youtu.be/8sCPuXjuhPg
On today's lyric talk we explore Metallica's heavy ballad, "Nothing Else Matters"
Lyric Talk No. 5

Monday Nov 18, 2019
10 Times Native Americans Rocked Our Faces Off!
Monday Nov 18, 2019
Monday Nov 18, 2019
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Check out this link to the podcast 10 Times Native Americans Rocked Our Faces Off!
To kick of the month of November we decided to do a bit of a salute to Native American Rockers. There have actually been quite a few over the decades and we will tell their stories on today's show! Featured Loudini Artists: Paladin Allegaeon Electric Revolution Lou Lombardi

Thursday Nov 14, 2019
The real meaning behind "Bohemian Rhapsody"
Thursday Nov 14, 2019
Thursday Nov 14, 2019
Like what we do? Show us how much we mean to you by supporting our Patreon Page. Just $5/month would be a HUGE help, plus you get some cool perks! Check it out here: https://www.patreon.com/loulombardi
On today's lyric talk we explore Queen's epic and very mysterious track "Bohemian Rhapsody

Thursday Nov 14, 2019
How to make money when everything is FREE Pt. 2
Thursday Nov 14, 2019
Thursday Nov 14, 2019
Like what we do? Show us how much we mean to you by supporting our Patreon Page. Just $5/month would be a HUGE help, plus you get some cool perks! Check it out here: https://www.patreon.com/loulombardi
Today we answer the question, "How can you possibly make any money in this business when no one wants to buy your music?"
Check out the podcast link here https://youtu.be/0ewIkAae148
Topics Discussed:
-perceived value...what are people willing and able to pay?
-don't be to be too cheap!
-deliver quality...don't skimp!
-give extras...t-shirts, sweets, make it personal,
-"LET people pay"
-Make they feel part of something bigger than themselves
-LEAH... world building
-Playing live... sometimes the still the best way
-combine print on demand with personal items
-give them an experience at every level
-parallel with comic books
-be an "author"
-release small pieces of your product to get interest (loss leader)
-sell for small price
-have a larger "back end" product(s) services
-what you DON'T give away:
commissioned work
get SOMETHING out of it

Thursday Nov 14, 2019
How to make money when everything is FREE Pt. 1
Thursday Nov 14, 2019
Thursday Nov 14, 2019
Like what we do? Show us how much we mean to you by supporting our Patreon Page. Just $5/month would be a HUGE help, plus you get some cool perks! Check it out here: https://www.patreon.com/loulombardi
Today we answer the question, "How can you possibly make any money in this business when no one wants to buy your music?"
Check out the video here https://youtu.be/7jSCnkI4DoA
Topics Discussed:
-The Curve by Nicholas Lovell http://www.thecurveonline.com/#free
-The lessons learned from centuries of busking
-offer more for FREE with up sale
-get them hooked with a lot of free... then charge them to feed the addiction
-build anticipation, interest and excitement THEN ask for money
-flatter people by giving them a choice
-Amada Palmer's TED talk: TED TALK VIDEO
-Pitch it as you are going to do it anyway, but support will make it better and reach more people
-Free: The Future of a Radical Price https://www.amazon.com/Free-Future-Radical-Chris-Anderson/dp/1401322905

Wednesday Nov 13, 2019
Top ten songs about the devil
Wednesday Nov 13, 2019
Wednesday Nov 13, 2019
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On this Devil's night 2019, we bring you the top ten songs of all time about the prince of darkness himself...Lucifer, Beelzebub, Satan... a.k.a. the devil!
Check the video podcast here The Top Ten Songs about the Devil
Topics Include:
- the origin of the devil in rock The Devil Has the Best Tunes
-Alister Crowley
-Ozzy, Mick, & Keith, Bowie, Jimmy Page
-sympathy for the devil
-devil went down to georgia
-running with the devil
-devil inside
-Number of the Beast
-Shout at the Devil
-Crossroads Blues
-Deal with The Devil
-You're the Devil in disguise
-Bohemian Rhapsody

Monday Nov 04, 2019
The Mythology and meaning behind Iron Maiden's "Flight of Icarus"
Monday Nov 04, 2019
Monday Nov 04, 2019
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On today's lyric talk we explore Iron Maiden's first single, "Flight of Icarus"
Check out the video podcast here https://youtu.be/JWdVvMQuGEc
Topics covered:
-the mythology
-meaning and metaphor
gifts vs ego
wisdom of elders
-influences and production
-holy diver influence
-Nicko McBrain.... Piece of Mind was his first album with Iron Maiden
-Dave Murray played the solo
-#3 on Billboard Album Singles chart

Thursday Oct 31, 2019
The incredible True Story Behind Smoke On The Water
Thursday Oct 31, 2019
Thursday Oct 31, 2019
Like what we do? Show us how much we mean to you by supporting our Patreon Page. Just $5/month would be a HUGE help, plus you get some cool perks! Check it out here: https://www.patreon.com/loulombardi
Check the podcast on this link The Incredible True Story Behind Smoke On The Water
On this week's lyric talk we tell the incredible true story about one of rock's most famous songs. "Funky Claude", "The grand hotel", "some stupid with a flare gun".... it's all true!
Topics Include:
-December 4, 1971... a day that shall live in infamy
-Claude Nobs
-"the grand hotel"
-"the rolling truck stones thing"
-frank zappa concert
-"swiss time" running out of time to finish machine head
-band didn't think much of the song